Privacy Policy

This policy was last updated Feb. 23, 2021.

If you are a California resident, California law may provide you with additional rights regarding our use of your personal information. This Privacy Notice for California Residents supplements the information contained in our Privacy Policy and applies solely to all visitors, users, and others who reside in the State of California (“consumers” or “you”).

Your Rights and Choices

The California Consumer Privacy Act of 2018 (“CCPA”) provides California consumers specific rights concerning their personal information, including, the right to request that we disclose what personal information we collect, use, disclose, and sell. This Section describes your rights and how you may exercise those rights as well as describes how we and third parties handle your personal information.

You or your authorized agent can request: 1) a disclosure of your personal information we collect, use, disclose, or sell; 2) to delete your personal information we collect, or maintain; and 3) to opt-out of the sale of your personal information. If you choose to submit a request through an authorized agent, we will require proof that the authorized agent has your written permission to submit a request on your behalf. Additionally, we may require you to verify your identity with us through the verification process detailed below.

If you choose to exercise these rights, we will not discriminate against you because of it. However, we may offer you certain financial incentives permitted by the CCPA that can result in different prices, rates, or quality levels. Any CCPA-permitted financial incentive we offer will reasonably relate to your personal information’s value and will be described to you in writing. Participation in a financial incentive program requires your prior opt-in consent, which you may revoke at any time.

Requests to Know and Requests to Delete

You have the right to request that we disclose certain information to you about our collection and use of your personal information over the past 12 months. Once we receive and confirm your verifiable consumer request, we will disclose to you:

  1. The categories of personal information we collected about you.
  2. The categories of sources for the personal information we collected about you.
  • Our business or commercial purpose for collecting or selling that personal information.
  1. The categories of third parties with whom we share that personal information.
  2. The specific pieces of personal information we collected about you.
  3. If we sold or disclosed your personal information for a business purpose, two separate lists disclosing:
    • sales, identifying the personal information categories that each category of recipient purchased; and
    • disclosures for a business purpose, identifying the personal information categories that each category of recipient obtained.

You also have the right to request that we delete any of your personal information that we collected from you and retained, subject to certain exceptions. Once we receive and confirm your verifiable consumer request to delete, we will delete (and direct our service providers to delete) your personal information from our records, unless an exception applies.

You may submit a request to know or request to delete, free of charge, online through our interactive webform here or through our toll-free number at 513-831-2100. Note that for requests to delete, we may require you to separately confirm that you want your personal information deleted. To verify your identity, we require you provide your name and email. For some requests, we may also require you to sign a declaration under penalty of perjury that you are the consumer whose personal information is the subject of the request. Once submitted, you will receive an email within 10 business days that we will use to verify your identity and provide confirmation of your request. If we cannot verify your identity within 45 days, we may deny your request. We will respond to your request to know or request to delete within 45 days from the day we receive the request. If necessary, we may extend the time period to a maximum total of 90 days from the day we receive the request. In such case, you will receive an email notifying you of the extension and explaining the reason for the extension. Any disclosure in response to a request to know will cover the 12-month period preceding the business’s receipt of the request and will be delivered in a readily useable format, by mail or electronically at your option.

 

Your request to know or request to delete may be denied for any reason allowable under the CCPA. For example, we may deny your deletion request if retaining the information is necessary for us or our service provider(s) to:

  1. Complete the transaction for which we collected the personal information, provide a good or service that you requested, take actions reasonably anticipated within the context of our ongoing business relationship with you, or otherwise perform our contract with you.
  2. Comply with a legal obligation.
  • Make other internal and lawful uses of that information that are compatible with the context in which you provided it or any other purpose permitted by the CCPA.

Similarly, we may deny requests:

  1. For specific pieces of personal information if the disclosure creates a substantial, articulable, and unreasonable risk to the security of that personal information, your account with us, or the security of our systems or networks.
  2. To access or delete information that is de-identified.
  • If your identity cannot be verified to a degree of certainty required by the CCPA.

Requests to Opt-Out

If you are 16 years of age or older, you have the right to opt-out from a sale of your personal information. We do not sell the personal information of consumers we actually know are less than 16 years of age, unless we receive affirmative authorization (the “right to opt-in”) from either the consumer who is between 13 and less than 16 years of age, or the parent or guardian of a consumer less than 13 years of age. Consumers who opt-in to personal information sales may opt-out of future sales at any time.

To exercise the right to opt-out, you may submit a request at Do Not Sell My Personal Information or through our toll-free number at 513-831-2100. We will act upon your request no later than 15 days from the date we received the request. Note that we may deny a request to opt-out if we have a good-faith, reasonable, and documented belief that the request is fraudulent. Once you make an opt-out request, we will wait at least twelve (12) months before asking you to reauthorize personal information sales. However, you may change your mind and opt back in to personal information sales at any time by emailing marketing@leisure-systems.com.

 

Collection of Personal Information and How We Share It

We collect information that identifies, relates to, describes, references, is reasonably capable of being associated with, or could reasonably be linked, directly or indirectly, with a particular consumer (“personal information”). We may obtain personal information directly from you when you complete online forms or email us. In addition, we use various web tools such as cookies, web beacons, and other technology that automatically collect and log web usage data from you when you visit our Sites (e.g. your IP address, referring website, pages viewed, and length of visit).

If your personal information is shared as shown in the below chart, we seek to limit the scope of information that is furnished to the extent necessary for the performance of the specific function. When we disclose personal information for a business purpose, we enter a contract that describes the purpose and requires the recipient to keep that personal information confidential and not use it for any purpose except performing the contract (designated as “service providers”).

The below chart lists the categories of personal information that we may collect and have collected in the past 12 months and how we share such information:

Category Examples Collected Business Purpose Disclosures Sales
A. Identifiers. A real name, alias, postal address, unique personal identifier, online identifier Internet Protocol address, email address, account name, social security number, driver’s license number, passport number, or other similar identifiers YES Franchisees

Credit card processors

Customer support service providers

Market research administers

Database management service providers

 

Outdoor recreation and hospitality promoters
B. Personal information categories listed in the California Customer Records statute (Cal. Civ. Code § 1798.80(e)). A name, signature, Social Security number, physical characteristics or description, address, telephone number, passport number, driver’s license or state identification card number, insurance policy number, education, employment, employment history, bank account number, credit card number, debit card number, or any other financial information, medical information, or health insurance information. Some personal information included in this category may overlap with other categories. YES Franchisees

Credit card processors

Customer support service providers

Market research administers

Database management service providers

Outdoor recreation and hospitality promoters
C. Protected classification characteristics under California or federal law. Age (40 years or older), race, color, ancestry, national origin, citizenship, religion or creed, marital status, medical condition, physical or mental disability, sex (including gender, gender identity, gender expression, pregnancy or childbirth and related medical conditions), sexual orientation, veteran or military status, genetic information (including familial genetic information). NO None None
D. Commercial information. Records of personal property, products or services purchased, obtained, or considered, or other purchasing or consuming histories or tendencies. YES Franchisees

Credit card processors

Customer support service providers

Market research administers

Database management service providers

Outdoor recreation and hospitality promoters
E. Biometric information. Genetic, physiological, behavioral, and biological characteristics, or activity patterns used to extract a template or other identifier or identifying information, such as, fingerprints, faceprints, and voiceprints, iris or retina scans, keystroke, gait, or other physical patterns, and sleep, health, or exercise data. NO None None
F. Internet or other similar network activity. Browsing history, search history, information on a consumer’s interaction with a website, application, or advertisement. YES Franchisees

Credit card processors

Customer support service providers

Market research administers

Database management service providers

Outdoor recreation and hospitality promoters
G. Geolocation data. Physical location or movements. NO None None
H. Sensory data. Audio, electronic, visual, thermal, olfactory, or similar information.

 

NO None None
I. Professional or employment-related information. Current or past job history or performance evaluations. NO None None
J. Non-public education information (per the Family Educational Rights and Privacy Act (20 U.S.C. Section 1232g, 34 C.F.R. Part 99)). Education records directly related to a student maintained by an educational institution or party acting on its behalf, such as grades, transcripts, class lists, student schedules, student identification codes, student financial information, or student disciplinary records. NO None None
K. Inferences drawn from other personal information. Profile reflecting a person’s preferences, characteristics, psychological trends, predispositions, behavior, attitudes, intelligence, abilities, and aptitudes. YES Franchisees

Credit card processors

Customer support service providers

Market research administers

Database management service providers

Outdoor recreation and hospitality promoters

 

Use of Personal Information

We may collect or share the personal information we collect for one or more of the following business or commercial purposes:

  1. Providing services such as processing a transaction (e.g., making a reservation, fulfilling a request for information, or completing a product order);
  2. Marketing and communications with you in relation to the products and services offered by the Jellystone Park franchise systems, and other trusted third parties;
  • Providing contests and special offers to you for your voluntarily participation; and
  1. Performing market research via surveys to better serve your needs, improving the effectiveness of our Sites, your camping experience, our various types of communications, advertising campaigns, and/or promotional activities.
  2. To respond to law enforcement requests and as required by applicable law, court order, or governmental regulations.
  3. As described to you when collecting your personal information or as otherwise set forth in the CCPA.
  • To evaluate or conduct a merger, divestiture, restructuring, reorganization, dissolution, or other sale or transfer of some or all of our assets, whether as a going concern or as part of bankruptcy, liquidation, or similar proceeding, in which personal information held by us is among the assets transferred.

Other California Rights

California’s “Shine the Light” law (Civil Code Section § 1798.83) permits users of our Sites that are California residents to request certain information regarding our disclosure of Personal Information to third parties for their direct marketing purposes. To make such a request, please send an email to newsletter@campjellystone.com.

Contact Us

If you have questions or concerns regarding this policy, please direct inquiries to:

Leisure Systems, Inc.

502 TechneCenter Drive

Suite D

Milford, OH 45150

marketing@leisure-systems.com

9704211.3

Yogi Bear’s Jellystone Park Camp-Resorts have everything you and your family need to make long-lasting memories. From pools, water slides, and splashgrounds to jumping pillows, wagon rides, and foam parties to theme events, s’mores, and of course, visits with Yogi Bear™ and his friends, family fun is always the main attraction at our family campgrounds! With more than 75 locations across the United States and Canada, we make it easy to enjoy a quality camping experience that’s close to home.

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